Africa’s digital marketing agency and Google AdWords certified partner, Wild Fusion, has set up a specialist digital training organisation, Wild...
As the Nigerian market grows, especially with more Foreign Direct Investments flowing into the country, public relations practitioners need to...
Global marketers are increasingly tying agency compensation to results, but only a small proportion have managed to make it the...
Global marketers are increasingly tying agency compensation to results, but only a small proportion have managed to make it the...
The two factions of the National Institute of Marketing of Nigeria (NIMN) are getting closer to settling their three-year-old squabble,...
The two factions of the National Institute of Marketing of Nigeria (NIMN) are getting closer to settling their three-year-old squabble,...
Top 50 Brands Nigeria, registered evaluators of brands, has started the process of selecting the 50 top rated brands in...
Guinness, the Diageo-owned stout brand, is looking for an agency to work on its global creative account after parting company...
Guinness, the Diageo-owned stout brand, is looking for an agency to work on its global creative account after parting company...
Major take-away from the World Economic Forum Africa held in Abuja recently was a strong suggestion for creation and distribution...
Chairman of Silverbird Group, Ben Bruce has told Nigerian advertisers who spend over N100 billion annually on brand promotions that...
In the latest advertising campaign for the Dangote Cement 42.5R fortified product, the company went the extra mile to demonstrate...
MultiChoice, Nigeria’s leading provider of premium pay-TV entertainment, has made good its promise to continue to dialogue with its customers...
Brands often set out to use media “differently” from their peers in a deliberate attempt to stand out from the...
Mid next month, the two dominant pay TVs in Nigeria – MultiChoice and StarTimes will roll out their blackboards for...