As artificial intelligence (AI) becomes increasingly embedded in everyday digital life, cybersecurity experts are warning that traditional online safety habits may no longer be sufficient to protect users.

A new advisory from Kaspersky, a global cybersecurity firm highlights the need for individuals to adopt more deliberate and informed digital behaviours in response to evolving AI-driven threats.

According to the firm, the rapid rise of AI-powered tools, smart devices, and always-on digital services has fundamentally changed how people interact online thereby creating new vulnerabilities ranging from sophisticated scams to privacy risks.

Kaspersky noted the rising threats in an AI-driven environment, stating that cybercriminals are increasingly exploiting users’ familiarity with digital systems.

One growing concern is the rise of AI-enhanced scams that mimic legitimate verification processes, prompting users to share sensitive information such as login credentials or payment details.

The firm warned that users often respond automatically to frequent security prompts, making them more susceptible to fraud. It advised individuals to pause and independently verify requests before taking action.

The firm also raised concerns about the widespread use of AI applications, including chatbots and image-generation platforms. While these tools offer convenience, they often require users to upload personal data, including photos and documents.

Such data, particularly facial images, can act as biometric identifiers and may be stored or reused beyond users’ control.

Kaspersky urged users to carefully review privacy policies and limit the amount of personal information shared with AI platforms.

The advisory also highlighted the growing role of AI in education and entertainment, particularly among children. While AI can enhance learning experiences, experts warned that young users may not fully understand how their data is used or how to critically assess AI-generated content.

Parents were encouraged to have open discussions with children about responsible AI use, digital privacy, and the risks of oversharing online.

Another key recommendation is for users to regularly audit their digital footprint. Unused subscriptions, dormant accounts, and outdated apps can accumulate sensitive personal data over time, increasing exposure to potential breaches.

Kaspersky advised users to delete inactive accounts, review app permissions, and remove unnecessary services as part of routine digital hygiene.

The firm emphasised that staying safe online in an AI-driven world requires more than reactive security measures. Instead, users must adopt proactive habits combining awareness, caution, and regular digital clean-up to navigate the increasingly complex threat environment.

As AI continues to reshape digital interactions, individuals who fail to update their online behaviours risk falling behind evolving cyber threats.

Folake Balogun is a tech journalist covering Africa’s fast-growing digital economy with a strong focus on incisive analysis of startup trends, venture capital, and fintech innovation, while also exploring emerging technologies such as artificial intelligence and the future of connectivity by highlighting their economic and social impact.

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