In celebration of World Health Day, Orange Group, an innovative fast-moving consumer goods leader, has reaffirmed commitment to advancing health and wellness with the launch of the pocket-friendly immune booster, Herbasip.

This announcement is in alignment with the 2024 World Health Day theme, “My health, my right” which champions the universal right to health, emphasizing the critical need for every person, regardless of location, to access and enjoy a healthy lifestyle.

According to Uchenna Ezenna, the Orange Group Media and Communications Director, “At Orange Group, championing innovative, accessible, and cost-effective healthcare solutions has always been at the core of our mission. With the introduction of Herbasip, we continue our legacy as a trailblazer in health and wellness.”

A World Health Organization (WHO) 2020 report reveals a heightened global awareness of health challenges. This includes concerns about pandemics, antibiotic resistance, the rise of chronic diseases, and the impact of stress on our immune systems.

Adding to this challenge, a 2021 World Bank report highlights the financial burden of healthcare. Even before the pandemic, healthcare costs pushed over half a billion people into poverty. This situation likely worsened, underlining the critical need for accessible and affordable healthcare solutions.

The most rewarding part to us is the accessibility to the everyday Nigerian, Uchenna Ezenna explained, “It’s not just about providing an innovative product, but ensuring that it reaches every corner of Nigeria.

“We aim to break down barriers to health equity, making sure that Herbasip is not only affordable but also easily obtainable for every Nigerian, regardless of their economic or social status.”

Enriched with a potent blend of natural herbs, Herbasip is meticulously formulated to bolster the body’s defenses against diseases, keeping it resilient and healthy.

Herbasip is affordable and stands as a testament to Orange Group’s commitment to making health a priority for everyone, affirming the belief that good health should not be a privilege but a right, in line with the message of World Health Day 2024.

 

Ifeoma Okeke-Korieocha is the Aviation Correspondent at BusinessDay Media Limited, publishers of BusinessDay Newspapers. She is also the Deputy Editor, BusinessDay Weekender Magazine, the Saturday Weekend edition of BusinessDay. She holds a BSC in Mass Communication from the prestigious University of Nigeria, Nsukka and a Masters degree in Marketing at the University of Lagos. As the lead writer on the aviation desk, Ifeoma is responsible and in charge of the three weekly aviation and travel pages in BusinessDay and BDSunday. She also overseas and edits all pages of BusinessDay Saturday Weekender. She has written various investigative, features and news stories in aviation and business related issues and has been severally nominated for award in the category of Aviation Writer of the Year by the Nigeria Media Nite-Out awards; one of the Nigeria’s most prestigious media awards ceremonies. Ifeoma is a one-time winner of the prestigious Nigeria Media Merit Award under the 'Aviation Writer of the Year' Category. She is the 2025 Eloy Award winner under the Print Media Journalist category. She has undergone several journalism trainings by various prestigious organisations. Ifeoma is also a fellow of the Female Reporters Leadership Fellowship of the Wole Soyinka Centre for Investigative Journalism.

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