Real estate has been a cornerstone of human civilisation since ancient times, providing shelter, security, and wealth. From the grandeur of Egyptian palaces to the humblest of homes, property ownership has long been a symbol of prosperity and status. However, the rising tide of real estate prices in
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Esther Emoekpere
Esther Emoekpere is a data analyst in the audience engagement department at BusinessDay, where she uses data to understand reader behaviour, spot unusual trends, and support the newsroom with insights that shape story performance. She holds a BSc in Statistics from the Federal University of Agriculture, Abeokuta.
She also with the BD Weekender team, where she covers a range of beats including profiles, food, lifestyle, restaurants, and fashion—creating stories shaped by audience interest and real-time engagement trends.
