Wealth at the billionaire level opens doors to a lifestyle few can imagine. Beyond luxury homes and private jets, the ultra-rich invest in projects and possessions that range from futuristic innovations to rare collectables.
While some of these expenditures serve as status symbols, others reflect
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Esther Emoekpere
Esther Emoekpere is a data analyst in the audience engagement department at BusinessDay, where she uses data to understand reader behaviour, spot unusual trends, and support the newsroom with insights that shape story performance. She holds a BSc in Statistics from the Federal University of Agriculture, Abeokuta.
She also with the BD Weekender team, where she covers a range of beats including profiles, food, lifestyle, restaurants, and fashion—creating stories shaped by audience interest and real-time engagement trends.
