Nigeria’s entertainment and media industry grew by 11.2 percent in 2024, powered largely by rapid expansion in the music and e-sports sectors. The country has now cemented its position as Africa’s fastest-growing market in the industry.
According to PwC’s Africa Entertainment and Media Outloo
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Anthony Udugba
Anthony Udugba is a seasoned entertainment business journalist at BusinessDay Media, boasting over four years of experience in the creative industry. With a proven track record of delivering insightful analysis and in-depth coverage, he leverages industry data, expert opinions, and stakeholder insights to craft compelling stories that shed light on the dynamic creative ecosystem.
