Nine months after signing a management deal with Roc Nation in July 2025, Ayra Starr’s streaming numbers remain among the strongest in Afrobeats. Yet recent chart performance shows a shift: consistent catalogue depth in Africa but softer peaks for new singles compared with her pre-deal breakout ph
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```
