- Friday, June 05, 2026
BusinessDay
Chinese telecom giant Huawei has appointed Isobar as its digital marketing agency for global product launches and consumer events. Isobar’s...
The Cannes Lions International Festival of Creativity has announced a new category to honour, Product Design. That brings the number...
Following the overwhelming response by consumers to its ongoing free sampling exercise across six Nigerian cities, Savanna Cider has extended...
As consumer appetite increases and Nigerian retail market gaining more ground, brands have started early positioning in 2014, with launch...
There are about 17.28 million SMEs in Nigeria, according to Federal Bureau of Statistics (FBS). The SME sector, which the...
Amid deep international concern about press freedoms in the United Kingdom, an unprecedented international mission to London last week began...
World Association of Newspapers has appointed an Australian journalist Julie Posetti to investigate the future of journalism and newspapers. Posetti...
Innovation is an important element brand custodians have to bear in mind if their brands would stand the test of...
Watching Omotola Jalade Ekehinde on Inside Africa (CNN) gave me some level of excitement and relief over the series of...
Who doesn’t want to feel appreciated? That is the philosophy that drives customer loyalty programmes. There are many definitions of...
Who doesn’t want to feel appreciated? That is the philosophy that drives customer loyalty programmes. There are many definitions of...
Two years after the remarkable launch of its groundbreaking friendship (Padi Na Good Thing) Campaign, Airtel Nigeria, with 25 million...
Two years after the remarkable launch of its groundbreaking friendship (Padi Na Good Thing) Campaign, Airtel Nigeria, with 25 million...
Communication expert, Lai Oso of Lagos State University has estimated that large chunk of multi-billion naira expected political campaign budget...
Communication expert, Lai Oso of Lagos State University has estimated that large chunk of multi-billion naira expected political campaign budget...