Sitting for extended periods has become a common part of modern life, whether it is at work, on public transport, or at home. While it might seem harmless, research shows that prolonged sitting can lead to a range of health issues. The impact of sitting too long on your body is more serious than we
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Esther Emoekpere
Esther Emoekpere is a data analyst in the audience engagement department at BusinessDay, where she uses data to understand reader behaviour, spot unusual trends, and support the newsroom with insights that shape story performance. She holds a BSc in Statistics from the Federal University of Agriculture, Abeokuta.
She also with the BD Weekender team, where she covers a range of beats including profiles, food, lifestyle, restaurants, and fashion—creating stories shaped by audience interest and real-time engagement trends.
