The 2024 Africa Cup of Nations (AFCON) shattered viewership records, reaching a total of 2.2 billion viewers worldwide according to a report by the Confederation of African Football (CAF). This surpasses the viewership of the Super Bowl in the United States, which averaged 123.4 million viewers that
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Anthony Udugba is a seasoned entertainment business journalist at BusinessDay Media, boasting over four years of experience in the creative industry. With a proven track record of delivering insightful analysis and in-depth coverage, he leverages industry data, expert opinions, and stakeholder insights to craft compelling stories that shed light on the dynamic creative ecosystem.

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