Having a great personal presence online is just as important as having a high-quality brand for your business, and as you are the key representative of your business, it’s essential that the two are aligned.
Just like with face-to-face communication, you can’t make people like you; however, y
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```