Jennifer Orode, the founder of Ingenium Concepts Limited, has urged startups and small business owners to pay more attention to building customer relations as that is a key business sustainability strategy. She stated this at the launch of her latest EBook entitled ‘The Customer You Had But Nev
```
Members Only

Login or create an account to continue

This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.

New to BusinessDay? Register now and start reading.

```

Seyi John Salau is a BusinessDay Correspondent with interest in development journalism, which tells stories that connect the people, brands, and the government. SeyiJohn is also a media professional with BSc, Mass Communition (ACU); Masters of School Media (MSM, Ibadan) & MSc, Mass Communication (Caleb).

Join BusinessDay whatsapp Channel, to stay up to date

Open In Whatsapp