Digital entrepreneurship: a ‘diamond in the rough’ for SMEs in Nigeria

Total Number of Active Social Media Users in Nigeria

Source: BusinessDay, Statista,

Toyin Akan, an online sales strategy consultant in an interview with BusinessDay stated that in the year 2020, she received over 500 new small business clients who wanted advice on how to take advantage of platforms like Twitter and Instagram for their business. “It was more sales marketing tha

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