A country badly in need of reputation make over, now has its chief marketing officer, de-marketing it. President Muhammadu Buhari, the CEO of the Nigerian enterprise, who should naturally double as the country’s chief marketing officer, is sadly doing significant damage to the country’s reputati
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```
BusinessDay
Nigeria's leading finance and market intelligence news report. Also home to expert opinion and commentary on politics, sports, lifestyle, and more