As part of strategies to increase the visibility of their products and market share, Nigerite Limited, Nigeria’s premier building materials manufacturing company, has embarked on an aggressive drive to create awareness for its range of products.
This strategy which the company calls ‘merchandis
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```
BusinessDay
Nigeria's leading finance and market intelligence news report. Also home to expert opinion and commentary on politics, sports, lifestyle, and more
