Brazilian football legend Pele is suing South Korean electronics giant Samsung, after claiming the firm improperly used a lookalike in an advertisement.
He is claiming at least $30m (£21m), according to legal papers lodged at the US District Court in Chicago.
The advertisement for ultra high-defi
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```
BusinessDay
Nigeria's leading finance and market intelligence news report. Also home to expert opinion and commentary on politics, sports, lifestyle, and more