The idea behind Go Local has always been intuitively attractive. Produce at home. Buy what you make. Keep value within national borders. Create jobs. Reduce import dependence. In a country as populous and entrepreneurial as Nigeria, the logic feels unassailable.
Yet a closer look at how Go Loc
```
Members Only
Login or create an account to continue
This article is available to registered BusinessDay readers. Please login if you already have an account, or create a new account to continue reading.
New to BusinessDay? Register now and start reading.
```
Stephen Onyekwelu
Stephen Onyekwelu is BusinessDay’s Strategy & Enterprise Delivery Executive, specialising in turning editorial vision into enterprise outcomes. A former Online News Editor and lead of the Go Local initiative (print, podcast & BDTV in partnership with Providus Bank), he blends investigative storytelling with platform strategy, conference design, and cross-functional delivery.