For many Nigerian merchants, peak shopping periods are a double-edged sword. Foot traffic surges, but so do queues, payment delays, and abandoned purchases. Online, the problem shifts: international customers drop off at checkout due to complex card entry, failed transactions, or unfamiliar payment
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Royal Ibeh
Royal Ibeh is a senior journalist with years of experience reporting on Nigeria’s technology and health sectors. She currently covers the Technology and Health beats for BusinessDay newspaper, where she writes in-depth stories on digital innovation, telecom infrastructure, healthcare systems, and public health policies.
