Every weekend, your social media feeds probably show faces glowing with products slathered on, or #skincareroutine videos. What once seemed like indulgence has become part of many people’s daily life. Nigerian skincare is now about self-care and smart spending. And the business side is catching up
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Chioma Onuh is a journalist, social media manager and SEO specialist with over five years of experience in digital storytelling and audience engagement. She writes clear, human-centred stories and profiles, and currently manages digital content and strategy at BusinessDay.

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