When Chef Hilda Baci hoisted that giant pot of jollof rice, she didn’t just break a world record - she ignited a conversation about what Nigerian food culture can be: a pillar of economic power, identity, nutrition, and global soft power.
Among critics, some asked: “Why a pot of rice and not
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Stephen Onyekwelu
Stephen Onyekwelu is BusinessDay’s Strategy & Enterprise Delivery Executive, specialising in turning editorial vision into enterprise outcomes. A former Online News Editor and lead of the Go Local initiative (print, podcast & BDTV in partnership with Providus Bank), he blends investigative storytelling with platform strategy, conference design, and cross-functional delivery.